Bushnell launches 2014 Ryder Cup licensed line of products
Bushnell Outdoor Products, an industry-leader in high performance sports optics and golf rangefinders, has announced a license agreement with The 2014 Ryder Cup, which will take place in Gleneagles, Scotland from September 23-28th. The licence is granted in the binoculars and golf rangefinders product categories for 2014.
The Bushnell Ryder Cup 2014 product line will be introduced this summer with the launch of a Ryder Cup special laser rangefinder based on the legendary Bushnell Tour v3 featuring our patented PinSeeker with JOLT technology and a pair of binoculars.
Under the terms of the agreement, Bushnell Outdoor Products will be an Official Licensee of The 2014 Ryder Cup for Bushnell laser rangefinders and Bushnell binoculars and will sell the licensed products on a global basis (excluding North-America).
Ghislain Mautin, Sales & Marketing Director at Bushnell said of the agreement : “Bushnell is very proud to work with such a prestigious and world-renowned event as the Ryder Cup. Being the choice of more than 90%* of professional players, we are proud to develop our products under the name of this unique golf competition.”
Richard Hills, Europe's Ryder Cup Director, said: "We are delighted to welcome Bushnell to the family of Licensees for The 2014 Ryder Cup at Gleneagles. The Ryder Cup prides itself on quality which makes this association with Bushnell highly appropriate."
For more than 60 years, Bushnell has been guided by a vision to provide the highest quality, most reliable and affordable sports optics products on the market. With leading market share across a number of sports optics categories and a host of awards for quality and performance, Bushnell is one of the most trusted brands by outdoorsmen and golfers worldwide.